Pet Helpers: Heart on My Sleeve campaign for pit bulls

Pumpkin the dog

by Judy Oswald

As an adoption shelter, we often have individuals coming in looking to adopt a dog with very specific attributes and personalities.  Our staff gets excited because we know we have the perfect dog for everyone!  And, one of our core missions at Pet Helpers is to place the right dog in the right home.

Don’t judge a book by its cover

Once you fall in love with one Pit Bull, you fall in love with them all. Unfortunately, some people tend to “judge a book by its cover” and pass over wonderful dogs that, other than their breed label, would make a perfect addition to any home. If the dog is classified as Pit Bull, whether full or mixed, the interest is generally lost.

Pit Bulls are affectionate and love human attention! They are cuddlers, loyal, determined pups and put their heart and soul into everything they do. Much like humans, each animal has a unique personality and there is always the perfect pit for any lifestyle. Mine prefers to relax on the couch and watch movies, but I can get him to fetch the ball on a fairly regular basis.

Cecil the dog
Don’t pass them by

Pit Bulls make up the largest percentage of dogs in shelters across the United States, and more often than not, the most passed over breed in the shelter industry.  There are many reasons for this:  breed-specific legislation, stereotypes of the breed, and negative reinforcement through traditional and social media.

But here’s an incredible fact:  The American Temperament Test Society rated Pit Bulls the most tolerant dogs tested, second only to the Labrador Retriever.

The “Heart on My Sleeve” campaign

This summer, our mission is to help change the public perception of these beautiful  animals, so we are launching the “Heart on My Sleeve” campaign to show that beneath their fur, you’ll often find a big ‘ole heart of gold with lots of love to give.  Select dogs will receive a $25 adoption discount, sponsored by the Pet Helpers Board of Directors.  And there is the possibility of taking home a dog for a 3-day slumber party if you’re interested in being a potential adopter.

Please follow us through this journey as we post pictures and updates from some of our amazing Pit Bull adoptions over the years.

Judy Oswald is the Program Manager at Pet Helpers.